Vol. II, No. 166 From Our Region to Yours
Business

Tesla Winds Down the Cybertruck After Selling 8 Percent of What Musk Promised, Some to Musk's Other Company

Elon Musk says Cybertruck production in Texas will wind down by mid-2027 to make room for the Cybercab. SpaceX bought $131 million of the trucks last year, which this reporter considers strong demand.

By 2 min read

A brushed-steel Tesla Cybertruck with black wheel-arch trim parked at a curb on a residential street, wet from rain, with brick row houses, a crape myrtle in bloom and a red hatchback parked behind it.
A Cybertruck, parked. Musk says the fleet will be around for a long time, and parked is how fleets usually spend it. Photo: Amaury Laporte / CC BY 2.0 via Wikimedia Commons

AUSTIN, TX — Tesla will stop building the Cybertruck at its Texas factory next year, Elon Musk said Friday. I read the post at 4 a.m., which is when I read everything, and my first thought was: buy.

“Tesla will be winding down production of the Cybertruck at Gigafactory Texas around the middle of next year to make room for increased Cybercab production,” Musk wrote on X, Electrek reported.

Giga Texas is the only known production site for the truck. Musk did not say whether it would be built anywhere else.

The numbers

When Musk unveiled the Cybertruck in 2019, he predicted it would sell about 250,000 a year, CNBC reported. Cox Automotive estimates Tesla sold 20,237 in the U.S. in 2025. That was down 48 percent from 38,965 in 2024.

Twenty thousand out of 250,000 is 8 percent. Some people see a miss. I see a truck that has 92 percent of its market still ahead of it, which is the most upside I have ever been offered on anything, including my crypto portfolio, and that is down 98 percent.

The Texas plant can build more than 125,000 Cybertrucks a year, Electrek reported. It has been running at about a quarter of that. That is not unused capacity. That is a warehouse full of optimism.

The anchor customer

Every great product needs a loyal buyer. The Cybertruck found one.

SpaceX bought $131 million worth of Cybertrucks from Tesla in 2025, at the manufacturer’s suggested retail price, according to SpaceX’s IPO filing, CNBC and Reuters reported. Both companies are run by Musk.

Paying full sticker price is a strong signal. It means demand was so intense that one buyer did not even ask for a discount. That the buyer and the seller share a CEO is what analysts call alignment.

I had a quick look for the second-largest Cybertruck customer. My podcast has two listeners, and both of them are me, and neither of us has bought one, but we are both long on the idea.

The pivot

The factory space will go to the Cybercab, Tesla’s robotaxi, which has no steering wheel and no pedals. As of late October, 463 Cybercabs had been registered, Electrek reported.

So Tesla is moving from a truck it sold 20,237 of to a car it has registered 463 of. That is a reduction of about 98 percent in units, the same as my portfolio. I know how this story ends. It ends with a comeback.

Someone on X called the decision the end of an era. “True, but the Cybertruck fleet will be around for a long time,” Musk replied, CNBC reported.

The outlook

The truck has had multiple recalls and a design CNBC calls polarizing. It now has an end date, a loyal sister company and a fleet that will be around for a long time.

I set my alarm for 4 a.m. Monday. I would like to be the first to buy the dip on a product that is no longer being made. Scarcity is bullish. I have never been more bullish on anything that is ending.

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